Hillary's Highlights | Introduction of Google Page Rank

Introduction of Google Page Rank

If you are unfamiliar of the term search engine marketing, it might be good to provide a bit of an introduction before we dig in deep. SEO is an acronym for Search Engine Optimization and it is the fundamental building blocks of obtaining natural traffic.

It all started a long time ago when the web was just a baby, Google was trying to figure out a fair way to judge content and things were unclear at the time. In this day and age search engine marketing requires a different type of marketer, someone that is willing to uncover every rock and explore all the options.

SEO revolves around two main elements, on site work and off site work. When referring to onsite strategies they typically involve using your keywords in your URL’s, titles and content to tell google what your article or page is about. Lets talk about content and how to get the most from your article.

The best way to be successful with your article is to do research before hand to make sure that the search traffic is sufficient when you start promoting your content. After you have figured out the level of traffic you would like to go after and the search term you are planning on targeting, make sure that the keyword term is placed in the article URL for easy Google crawling.

The general rule in regard to search engine optimization is to place your keywords in content no more than once per hundred words to be safe and not get slapped by Google for keyword stuffing.I don’t want to oversimplify so it would be appropriate to state that this is a very rudimentary way of explaining onsite SEO and in reality there are several more strategies you can do internally to increase your web traffic and visibility. In addition to onsite techniques, more importantly you will have to be good at networking and approaching people, its not called the “world wide web” for nothing…

It’s easier to exchange links when you’re site has authority and page rank but initially it can be very difficult getting respect if you don’t have any yet. It may be necessary to resort to purchasing links if you cant find anyone to trade with you at first. If you want to really start making money online you will have to become an expert at this… There are several names for the same thing in the internet marketing business, and if you want to make money online, you will need to learn the lingo. Commonly people refer to terms such as SEO, SEM, Search Engine Optimization, Search Engine Marketing, Page Rank etc…

Many people don’t understand that beyond any other methods, you have to spend time or find shortcuts in regard to generating quality anchor text backlinks. It doesn’t matter if you want to be a seattle wedding photographer or an astronaut… Building links is the lifeblood of external SEO and if you are a popular or a manufacturer, getting attention is difficult and it needs to be done at a rate that is equal or greater to that of your competitors for the same keywords if you want to stay on top of the rankings… Once you get closer to the first page, things can get extremely difficult.}

Just to recap, the two ways to improve your results in the search engines are by mastering your content and producing it in a way that is friendly to the Google spiders and building an incredible number of links and content that inspires people to link to you freely.Be happy that you found this website and be forewarned that there are lots of phony baloney internet marketers out there that want you to pay them to teach you SEO i.e. search engine optimization. Save your money and spend time implementing through trial by error, it is truly the best way to learn and it wont cost you a penny!

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